You're welcome to use any of the 21 tools on these pages. There are seven Domain Name tools, nine Search Engine Optimization tools, and five HTML tools to help you build and test tags and attributes to optimizer your web pages. To access the any of the tools, please click on the link for the tool class in the left navbar.
Domain Name Tools:
Alexa Traffic Rank
Domain Availability
Domain Whois
Ping Test
Reverse IP/Look-up
Server Status
Website Speed Test
Search Engine Optimization Tools:
Backlink Checker
PageRank Prediction
Keyword Density
Keyword Suggestion
Link Popularity
Multi-rank Checker
PageRank Checker
Search Listings
Spider View
HTML Tools:
HTML Optimizer
Link Extractor
Meta Tag Extractor
Meta Tag Generator
Source Code Viewer
We will be adding ten additional tools available through a subscription service. These will include a more robust Keyword Density Checker, an XML feed editor, an RSS feed writer, and eventually a Web Analytics service.
We will also add a forum, a glossary, and an area from which to download articles on search engine optimization and web analytics. Articles will be available in PDF format.
Initial articles will also be available as webpages. These will cover the primary principles of search engine optimization and web analytics.
PageRank - We'll discuss the algorithms and values assigned.
Keyword Effectiveness Index - A simple equation to rank whether using a particular keyword or keyword phrase will achieve results.
Lexical Keywords - Maximize your keywords' relationships.
Converting Links - Capitalize on long tail organic searches.
Long Tail Organic Searches
Organic SEO Marketing - Where and how to use meta tags, attributes, etc.
Pay per Click options
Web Analytics - Interpreting a visitor's user experience.
PageRank and Search Engine Optimization
The average person conducting a search on Google/Yahoo/MSN, etc. will only click to successive pages twice (providing an initial page and two addition ones) before moving-on. Consquently, many tools which analyse search engine index results will only store the first thirty returns for a given set of keywords, i.e. three pages @ ten returns per page.
Results from a search will fall into two categories, organic and pay-per-click (ppc). For this evaluation, I'm only looking at organic search results.
Also when analyzing Search Engine Optimization (SEO) results, words which are in the Title metatag will almost always be returned in a search. (Let's put it this way, if they're not, there are larger issues.) Hence, usually we're looking for the keywords which will provide a greater depth to the searchability.
There are various metatags and attributes in the code which a search engine spider (sometimes referred to as a bot, short for robot) will index. In addition each search engine runs various algorithms to perform the indexing and to place value on the result. In addition to a spider indexing a page, it's possible to submit the contents of a page both text as well as the metatags and attributes to a search engine.
While no search engine company will publish the algorithms they use (Google doesn't want to give its trade secrets to Yahoo, etc.) it's possible to gain some insight into how this works by looking at the software which submits a site to the search engines.
If you read Bill Trancer's blog on search engine market share, Google now has over 60% market share in the United States. For further discussion will refer only to Google's results. Just be aware that while there are differences in the value a particular search engine assigns to a given meta tag or attribute, the method is similar. Some of these differences can best be illustrated in the Search Engine Dance tool.
In all search engines the highest score that can be achieved is a 10. Google runs sufficient algorithms to rank eleven tags and attributes. They are: (includes an approximation of the score or value assigned to each).
Title tag
2.0 (20% of the maximum score of 10.0)
Link Popularity/Backlinks
2.0 (20% of the maximum score of 10.0)
Content (text on one's pages)
1.5 (15% of the maximum score of 10.0)
Domain Name
1.0 (10% of the maximum score of 10.0)
Keyword Prominence
1.0 (10% of the maximum score of 10.0)
Heading Tags
0.5 (5% of the maximum score of 10.0)
Proximity of Keywords
0.5 (5% of the maximum score of 10.0)
Bold or Italic
0.4 (4% of the maximum score of 10.0)
Folder or File Name
0.3 (3% of the maximum score of 10.0)
Description meta tag
0.3 (3% of the maximum score of 10.0)
Alt attribute
0.2 (2% of the maximum score of 10.0)
Title attribute
0.2 (2% of the maximum score of 10.0)
Keyword meta tag
0.1 (1% of the maximum score of 10.0)
Keyword Effectiveness Index
Under Construction
Organic Search Results
Nothing Beats Natural Organic Search Results!
Search results which appear in the left hand column of a page and are not on a colored background are referred to as "organic” or "natural” search results, as opposed to the paid, "sponsored,” or "featured” results seen in the right-hand column or on colored backgrounds at the top of a page of search results (depending on which search engine is used).
Organic search results are supposedly completely non-biased, in that search engines will not accept payment to influence the rankings of any particular site. Knowing that organic search results involve no payment of money, people tend to trust these free search results more than the paid advertising on a search results page.
Ideally, an online retailer will want their web site to appear on the first page or within the first 10 results of a Google search. Whether they are a huge corporation or a small mom-and-pop online store, they all have a more or less even playing field when it comes to potential customers finding them.
Large companies do have several advantages due to their size: links and budget. Link popularity involves both inbound and outbound links; how many links a search engine recognizes for a site directly impacts that site's link popularity. A large company's vendors, affiliates, partners, etc., often show their association with that company by providing non-reciprocal links from their sites to the corporate site. Sometimes, corporate policy dictates that companies working with the parent company must provide inbound links, a policy that could easily increase a big company's link popularity. And of course, very large companies may have several web sites; these can be linked together for even more link popularity.
The budgets of large corporations typically dwarf those of much smaller companies, but whether or not enough is earmarked and spent on search engine optimization (SEO) may directly affect the search engine positioning for that big company. In addition, the web marketing gurus at these large online companies may or may not be "up to snuff” on the best SEO techniques and strategies.
Smaller companies also have specific advantages over their much larger competitors. The proprietors of small online companies will often pursue this "new” channel for marketing their products or services, unlike giant corporations that grew big through traditional marketing methods.
Making actual changes to a web site--learning from and applying the principles of SEO--is often easier for a small company than a huge corporation. Approval of changes can be immediate in a smaller company, while in a huge corporation, making any change could be a bureaucratic nightmare.
A smaller company might be more willing to outsource its SEO needs to a proven specialist than a big corporation, which probably has more internal resources available, like IT people. Given a task like SEO of the corporate web site, an IT person would likely approach the problem from a purely technical standpoint, ignoring the fact that effective organic SEO must be a combination of marketing and technology.
Technical issues that may impede search engines from indexing all of the pages on a web site are more common with large corporations: Web pages may be generated from large databases without being indexed, in which case they are effectively invisible to the search engines. Or a large company's web site may be built entirely in Flash or use other technologies that also make the web site virtually invisible to search engines.
So when it comes to using SEO to position one's web site very high in a search engine's organic search results, effective use of SEO is crucial, no matter what the size of one's company.
View and compare Alexa Traffic Ranking charts. You can select a data type from Reach, Rank and Page Views.
How do I use this tool?
1. Enter a domain name. You can enter up to 5 different domains to compare. (e.g. www.pagerank-seo.com)
2. Choose your Data Type using the dropdown box next to it.
3. Choose your Chart Size using the dropdown box next to it.
4. Choose your Data Range using the dropdown box next to it.
5. Click the "View!" button where you are done.
The results will provide an Alexa Chart of the domains you've submitted.
Your domain(s): Enter each address on a new line (Maximum of 5 domains)
Data type:
Chart size:
Data range:
Domain Availability
Find out the domains that are available to register. This tool suggests up to 20 possible domains. This tool is very useful for those who are constantly looking for new domains.
How do I use this tool?
1. Enter the domain name you want to check. (e.g. pagerank-seo)
2. Click the "Check!" button
3. (Option) Choose whether you want recommendations for alternatives domain names.
Domain name:
.
(e.g. pagerank-seo)
Recommend additional domains
Domain Whois
Find out the domains that are available to register. This tool suggests up to 20 possible domains. This tool is very useful for those who are constantly looking for new domains.
How do I use this tool?
1. Enter the website domain you want to check the whois information for into the text box. (e.g. pagerank-seo)
2. Click the "Go!" button.
The results will provide a detailed whois on the domain name you provided however some domains choose to hide their whois details.
Domain to view:
.
(e.g. pagerank-seo)
Ping Test
Find out the domains that are available to register. This tool suggests up to 20 possible domains. This tool is very useful for those who are constantly looking for new domains.
How do I use this tool?
1. Enter a domain name (e.g. www.pagerank-seo.com).
2. Click the "Go!" button.
2. The tool will result with the speed of the ping.
Enter domain(s) to PING: Enter each address on a new line (Maximum 10)
Reverse IP/Look-up
Find out the domains that are available to register. This tool suggests up to 20 possible domains. This tool is very useful for those who are constantly looking for new domains.
How do I use this tool?
1. Enter a domain name (e.g. www.pagerank-seo.com).
2. Click the "Go!" button.
You'll receive the website's IP address.
3. Enter an IP address.
4. Click the "Go!" button.
You'll receive the name of the web hosting company.
Domain or IP:
(e.g. www.pagerank-seo.com)
Server Status
Check if any of your websites are offline with ease using this tool.
How do I use this tool?
1. Enter a domain name (e.g. www.pagerank-seo.com).
2. Click the "Go!" button.
You'll receive the website's HyperText Transfer Protocol (http); File Transfer Protocol (ftp); Incoming Mail (pop3); Outgoing Mail (SMTP); and MySQL status.
Domain name:
(e.g. www.pagerank-seo.com)
Website Speed Test
Find out how fast your website loads. Too slow? Perhaps you need to optimize the page or move to a faster server.
How do I use this tool?
1. Enter the address of the page you want to check the speed for into the text box. (e.g. www.pagerank-seo.com).
You can enter up to 10 different websites to check the speed for. After entering the first address, press Enter and enter a new address on the new line.
2. Click the "Check!" button.
The results will provide a rough estimation of the speed however at some point the server may lag which will cause the results to vary.
If the results are highlighted red, this means the website is either slow or offline. If the results are highlighted in blue, this means the website is extra fast comparing to the average loading time.
Your domain(s): Enter each address on a new line (Maximum 10)
Find those backlinks linking to you, their Description, Language and Size.
How do I use this tool?
1. Enter the exact website address of the page you want to check the backlinks for into the text box. (e.g. www.pagerank-seo.com)
2. Click the "Check!" button
The results will be shown in a table, 50 results per page will be displayed.
Click the icon to view more details about the website.
Your domain:
(e.g. www.pagerank-seo.com)
Google PageRank Prediction
This predictor tool does what it says, it predicts your future Google PageRank.
How do I use this tool?
1. Enter the exact website address of the page you want to check the prediction for into the text box. (e.g. www.pagerank-seo.com)
2. Click the "Check!" button
The results will provide a prediction of the future PageRank however this should not be considered true. The results can sometimes be known as current "real" PageRank.
PLEASE NOTE: This tool will provide an estimation of the future PageRank and should not be considered precise.
Your domain(s): Enter each address on a new line (Maximum 10)
(e.g. www.pagerank-seo.com)
Please remember to include the 'www.' prefix into your domains
Keyword Density Checker
Find out what keywords are popular on your pages. The keywords will be shown in a visual way (cloud view).
How do I use this tool?
1. Enter the exact website address of the page you want to check the keyword for into the text box. (e.g. www.pagerank-seo.com)
2. Click the "Check!" button
The results will show the keywords in a large and small size. The popular keywords will appear in a more bold font whilst the less popular keywords will appear in a small font.
You may click a keyword for more related keywords.
Enter website
address to analyze:
http://
(e.g. www.pagerank-seo.com)
Keyword Suggestion
This handy tool will display up to 10 popular keywords matching your initial keyword.
How do I use this tool?
1. Enter a keyword for which you would like to find similar keywords.
2. Click the "Go!" button
After the results are shown, you can click on a keyword and this tool will forward you to further similar keywords.
The keywords displayed are ranked by most searched. The most searched keyword is number 1 and the least searched keyword is ten.
Key: Search in Google.com Search in Yahoo.com Search in MSN.com
Enter a keyword to analyze:
(e.g. long tail keywords)
Link Popularity
Find how many links your domain has on the most common search engines.
How do I use this tool?
1. Enter the exact website address of the page you want to check the link popularity for into the text box. (e.g. www.pagerank-seo.com)
2. Click the "Check!" button
The results will provide you details of your listings in five different search engines.
Your domain:
(e.g. www.pagerank-seo.com)
Multi-Rank Checker
This tool supplies the Google PageRank and Alexa Rating. You can use this tool for multiple domain check-ups.
How do I use this tool?
1. Enter the exact website address of the page for which you want to check the ranking into the text box. (e.g. www.pagerank-seo.com)
You can enter up to 10 different web site addresses. After entering the first address, press Enter and insert a new website address on the next line.
2. Click the "Check!" button
Please note: Google's PageRank is from 0 - 10 with 10 being the highest. The best Alexa Rating is 1.
Your domain(s): Enter each address on a new line (Maximum 10)
(eg. www.pagerank-seo.com)
Please remember to include the 'www.' prefix into your domains
PageRank Checker
Check your website's Google PageRank on major Google datacenters instantly.
How do I use this tool?
1. Enter the exact website address of the page you want to check the PageRank for into the text box. (e.g. www.pagerank-seo.com)
The results will show the PageRank of the page given in multiple Google Servers. The PageRank may vary from server to server.
Your domain:
(e.g. www.pagerank-seo.com)
Search Listings Preview
Create a preview of how your website will appear on Google, MSN and Yahoo Search.
How do I use this tool?
This tool will show you a search engine listing of your website. The results will show a listing from Google, MSN and Yahoo Search.
1. Enter a Title, Description and Website Address.
You may want to enter a search keyword to view how users will see your listing when a particular keyword is searched.
2. Click the "Check!" button.
Your domain:
(e.g. www.pagerank-seo.com)
Spider View
Find out how Spider bots view your website. This includes most major search bots including Google, MSN and Yahoo!
How do I use this tool?
This tool will show you a search engine listing of your website. The results will show a listing from Google, MSN and Yahoo Search.
1. Enter a Website Address.
2. Enter a Keyword or Long Tail phrase to see if it's used on the web address entered above.
Get rid of all those extra white spacing in your HTML websites using this tool. Optimize your sites for faster load.
How do I use this tool?
Paste the HTML code to optimize, click the "Optimize!" button.
Link Extractor
Extract links from a specific web page.
How do I use this tool?
Enter a web address from which to extract the link titles, HTML link coding, attributes, and the Google pagerank for the linked page.
Website Address:
http://
(e.g. www.pagerank-seo.com)
Show:
Meta-tags Extractor
View a site's meta information, you can also copy and paste the tags onto your website.
How do I use this tool?
Enter a web address from which to extract the tags.
Extract meta-tags from:
http://
(eg. www.pagerank-seo.com)
Meta-tags Generator
Meta-tags enable search engines to index your site. Although the search engines periodically change their algorithms, approximately 25% of the pagerank will come from the meta tags. This simple tool will facilitate building them!
PageRank and Search Engine Optimization
Keyword Effectiveness Index
Organic Search Results
Alexa Traffic Ranking
Domain Availability
Domain Whois
Ping Test
Reverse IP/Look-up
Server Status
Website Speed Test
Hosting Recomendations
Backlink Checker
icon to view more details about the website.
Google PageRank Prediction
Keyword Density Checker
Keyword Suggestion
Search in Google.com
Search in Yahoo.com
Search in MSN.com
Link Popularity
Multi-Rank Checker
Search Listings Preview
Spider View
HTML Optimizer